IKEA Business Ethics Dilemma Case Study Example | Topics and Well Written Essays - 2250 words

IKEA Business Ethics Dilemma - Case Study ExampleThus, the main dilemma is how to respond to consumers mixer demands and expectations and meet social responsibility in marketing.For IKEA, consumer citizens are pressuring business to achieve higher levels of social and estimable responsibility. Why should quite a littles, and especially sellers, respond to these new demands Part of the answer lies in business equal with the threat of more governmental regulation. This is the argument which goes, If we dont, government will (Singer 12). But part of the reason why business is moving to higher levels of social action is to be found in consideration of the ethics of the situation. Socially responsible behavior on the part of the firm can be justified by standards of rightness as well as of political economy and the law. It may be sound business practice, as well as morally right, for a marketer to attempt to meet socially responsible performance standards. The pressures imply the dev elopment of rules and standards by which business actions may be judged as right or falsely. In other words, ethical decisions under free enterprise are moral decisions, impelled by social sanctions, but modified by sparings and environmental requirements (Velasquez 45). The growing professionalism in marketing is also stimulating the development and acceptance of pervasive socially conscious standards of ethics. Some insights into the changing social and ethical responsibilities of marketing are explored (ONeill & Hern 129 IKEA Home Page 2008). In IKEA, expenditure of time and resources on such vents is still regarded by some managers as wasteful or as time spent on peripheral issues. However, allocating resources to such issues is no longer a matter of option. These questions are not on the periphery of unified planning, but an inescapable part of corporate planning and concern. The partial answers existing in accounting-economics terms do not satisfy growing concern with the corporation as a means to a social end--improving the superior of life. The quality of life issue is the major problem confronting business now (Singer 17). Meeting the issue will require management commitment and time, will be costly, and frustrating, but necessary. Corporate presidents can expect to spend more time on the quality of life issues--on consumer/environmental and social concerns--than their predecessors. Managements new task is to balance traditional profit and rate of returns on investment criteria with new definitions of social costs, social purpose, and social conscience (ONeill & Hern 129). The starting point for socioindustrial progress analysis is not to be found in corporate traditions or corporate history or flush industrial history. The starting point is to relate social progress of the corporation to national goals and to the social indicators being developed to evaluate the attainment of these goals (Velasquez 32). This approach sounds resembling socialis m to some. It is not. Social progress was once considered to be a national by-product of economic progress. Society believed that social progress was achieved through continued economic growth and progress. The accumulation of material wealth and affluence is no longer automatically equated with social progress by a growing number of potent Americans. Public